Sony Ericsson – Experiential Branding

Every point of contact builds the brand. We are very excited to partner with the niche expertise of ‘Switch – Experiential Branding’ already enriching our 360 degree brand view. New Brand Media produced the creative for a recent Sony Ericsson event and shared the experience by delivering online video content to 150 selected Sony Ericsson staff.

Client: Sony Ericsson

Agency: New Brand Media

Art Direction: Jonathan Porter

Project Scope: Event Branding